America’s big companies are slowly increasing the amount they give to charity since making big cuts in their philanthropy during the recession.
The study, by the Committee Encouraging Corporate Philanthropy and the Conference Board, found that the median amount donated by companies rose slightly less than 1 percent last year, to $24.4-million. While that was just a modest rise, it is still a 7.4-percent gain from 2009, when many companies sliced their donations because of hard times.
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There are signs that the social enterprise sector is going to be one of the biggest games in the coming decade, but tech giants such asÂ Google, Microsoft, SalesForce and Oracle still have yet to tap into this kind of market.
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