YouTube is now allowing video makers to link directly from videos to pages on the fundraising and petition sites DonorsChoose.org, Change.org, Causes.com and Rockethub.com, making it helpful for small and medium-size organizations that lack the resources to produce their own video messages
According to Youtube spokeswoman Jessica Mason, the company decided it was important to give nonprofits and their supporters the opportunity to have more ways to raise money and awareness through videos that are posted on the site.
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Here are the star companies that have succeeded in their corporate social responsibility (CSR) programs. The companies were gathered by Civic 50, a national initiative to survey and rank S&P 500 corporations on how they engage with the communities they serve and utilize best practices in their corporate cultures.